Why there is so big improvement of China's furniture
The significant improvement in China's furniture industry is the result of multiple, interconnected drivers working together. Here are the key reasons:
1. Market Forces: Evolving Domestic Demand as the Primary Engine
The biggest driving force comes from the profound changes within China's domestic market:
· Consumption Upgrade: With rising incomes, consumers no longer just seek affordability. There's a strong demand for higher quality, better design, improved functionality (e.g., smart features, space-saving), and eco-friendly materials (like low-VOC paints and certified sustainable wood).
· Shift to Renovation Market: As the era of massive new housing construction slows, the home renovation and remodeling market has become the core growth driver. This demands more personalized, integrated, and high-value solutions rather than just individual pieces.
2. Supply-Side Transformation: From "Made in China" to "Created in China"
Facing new market demands, companies have actively transformed:
· Technology & Digitization: Widespread adoption of Industrial Internet, AI-powered design, and flexible production lines (flexible manufacturing) has increased efficiency, enabled customization, and shortened delivery times.
· Branding & Quality Focus: To escape low-price competition, leading companies invest heavily in original design, building consumer brands (e.g., Kuka, Zuojiang), and stringent quality control to gain a premium market position.
· Green & Sustainable Manufacturing: Responding to both consumer preferences and stricter national environmental policies, the industry is shifting towards sustainable materials and cleaner production processes.
3. Supportive Policy and Industrial Environment
Government policies have shaped the industry's upgrade trajectory:
· "Dual Carbon" Goals & Environmental Regulations: Ambitious carbon peak and neutrality targets have accelerated the industry's shift towards greener materials and energy-efficient production.
· Industrial Upg
